Waking Up to Bed Bugs

November 21, 2008 by pgrasso

This morning, in my hotel room in St. Louis, I woke up to bed bugs. No, not in my bed, thankfully, but on my TV.

I turned on the news as I got ready to attend today’s sessions at the NPMA Nuisance Bird and Wildlife Management Conference and I saw a news story on the local NBC affiliate on bed bugs.

For expert advice on bed bugs, KSDK turned to Gary Rottler, operations manager for Rottler Pest and Lawn Solutions. It was a great story and a great piece of public relations for both Rottler Pest and Lawn Solutions and this industry.

You can read the story from the TV station’s website here. Nice job, Gary.

Of course, it got me thinking. As someone who was a PR person in a former life, I can’t help but compliment Rottler on their great use of public relations.

There’s news in the national media now about the resurgence of bed bugs in college dorms. This is the perfect opportunity for pest management companies to contact their local news outlets to “piggyback” on this national story and make it local. Offer advice for your local community and educate them on bed bugs. And, who knows, you may just drum up some business.

Lessons from the NFL

November 20, 2008 by pgrasso

I don’t know about you, but I’m a huge football fan. Anyone who knows me can tell you I bleed orange and brown, and bark at the TV when watching Browns games.

Of course, I could write a whole post on that alone, but that’s not what this is about ;-)

Instead, I came across this article on entrepreneur.com that I thought you’d find interesting. It gives seven management lessons using examples from the NFL. I’m sure you can use some of these examples to help your business. Enjoy.

Going Wild in St. Louis

November 20, 2008 by pgrasso

Today (and tomorrow) I’m in St. Louis to attend the first-ever NPMA Nuisance Bird and Wildlife Management Conference & Marketplace. So far, I’m impressed. More than 200 wildlife management professionals (WMPs) from around the country are here.

Today’s sessions included a history of nuisance wildlife management, given by Critter Control’s Kevin Clark; rules WMPs should know about, given by Joe Felegi from Critter Control and Gene Harrington from the NPMA; and a roundatble discussion with Stuart Aust from Bug Doctor/Bird Doctor/Animal Doctor, Scott Steckel from Varment Guard, Brad Whitten from Arrow Exterminators and Felegi.

In addition, there was an interesting session on public relations, given by Jess Phelan from PPMA, as well as a great session on mole control from Jeff “Mole Man” Holper.

Looking forward to tomorrow’s sessions and, as always, taking some video for PMPtv. Stay tuned.

PMPs Needed in Germany

November 20, 2008 by pgrasso

I saw this news story today, and thought you’d all find it interesting.

Rats Return to Hamelin, No Sign of Pied Piper

BERLIN (AFP) — Just ahead of the 725th anniversary of the Pied Piper reputedly banishing a plague of rats from Hamelin, there has been an “explosion” in the German town’s rodent population, officials said Tuesday.

The spokesman for the northern town, known as Hameln in German, said the sharp rise at an abandoned garden allotment site on the edge of the town was because the rats had a plentiful supply of food from an adjacent rubbish dump.

According to legend, a colourful or “pied” rat catcher lured all the rats out of town in 1284 by playing his pipe. When the townspeople refused to pay him, he did the same with Hamelin’s children and they were never seen again.

So, is playing a pipe still an effective method for eliminating a rat infestation?

Technology for Technology’s Sake

November 11, 2008 by pgrasso

My friend Bruce recently posted an item on his blog about using technology just simply to use it. He makes a great point about how, sometimes, we’re so quick to use new technology that perhaps we don’t even know why we’re using it.

When we use new technology, we must ask the question: Does the use of this great new technology benefit my audience? In other words, are people asking for it or are you simply giving it to them for the sake of using something new.

Bruce uses CNN as an example. On election night, CNN used its brand new “hologram” technology to conduct an interview with the Black Eyed Peas Will.I.Am.

As I commented on Bruce’s blog, I was blown away by the hologram. Not because it was so cool, but because it was so lame.

These 24-hour news networks have so much air to fill and most days there just isn’t enough news to fill it. The result is, we’re given fluff pieces with no real news value.

Election night and the hologram was a perfect example of this. On a night when there is actual news, CNN was still struggling to fill air time. So, they pulled the hologram stunt.

You must ask what the purpose was to interview Will.I.Am in the first place … it had no real news value. So, to dress that up, they turned him into a hologram.

The first few minutes of the interview were spent talking about the fact that he was a hologram in the studio … what news value did this have?

The fact is, not only do they have to fill air time; they also have to compete with all the other news networks for ratings. The result is silly stunts that only add to the ridiculousness of 24-hour news networks.

Short Note on Short Course

November 11, 2008 by pgrasso

I’m down here at the University of Kentucky Short Course (what a long drive that was today … not looking forward to the trip back). So far, I’m impressed by what a first-class program they’ve put together down here.

Props to Mike Potter and the rest of the UK folks on what looks to be a great program.

This evening, there was a reception and vendor expo where PMPs were able to network with each other and learn about some great products this industry has to offer (including a chance to pick up a copy of PMP magazine, which were flying off our table).

I’m looking forward to several sessions tomorrow, including Mark “Shep” Sheperdigian’s Challenging Pest Problems and Solutions and Norm Cooper’s Getting the Mo$t from Your Business, as well as another networking opportunity tomorrow evening.

Of course, I’ll be shooting video the whole time I’m here for PMPtv. Stay tuned.

Meeting of the Minds

November 4, 2008 by pgrasso

No, I’m not talking about when editorial director Frank Andorka and myself get together ;-)

The Meeting of the Minds was a one-day event put on by the Greater Chicago Pest Management Alliance (GCPMA) last week. I had the pleasure of attending this event, which featured Phil Nixon, Mike Potter, Jerome Goddard and Laurel Hansen.

From emerging pests in the Midwest, to bed bugs, to environmental health structural infesting ants, the program put on by the GCPMA was outstanding.

I did take some video of the event for PMPtv, so stay tuned for that report. I’ll post a link once it’s been uploaded.

Just the Beginning

October 28, 2008 by pgrasso

Well, the NPMA Biggest Loser Contest is officially over.

This past Wednesday in Washington D.C. at NPMA PestWorld 2008, the official weigh-in took place. Back in July, when the contest first started, 16 people signed up.

At the final weigh-in, only four remained — yours truly was one of them.

While I fell just shy of my goal, I did manage to lose 25 pounds — which was good enough to take second place. I actually lost the most weight in the contest, but since it went by percentage of your body weight, my percentage was slightly lower than the winners.

The reason I titled this post, “Just the Beginning” is because even though the contest is over, it was only the beginning of my lifestyle change and my goal to lose even more weight than I already have.

Total Weight Loss to Date: 25 pounds

Equipment Nightmares

October 17, 2008 by pgrasso

You’ve all had an equipment problem of some sort at one time or another. Most of the time, though, it probably could have been avoided with a little planning. Say, for example, you had a pre-flight equipment checklist that was performed each morning … wouldn’t that give you ample warning of an impending equipment malfunction?

Andrew Greess, author of our popular Smart Systems column each month, wrote in our May issue about this exact topic. We’ve received tremendous feedback on the topic and, as a result, Andrew is giving a presentation at PestWorld next week based on that column.

For a preview of his presentation, go to PMPtv and listen to the Smart Systems podcast I did with Andrew recently.

If you’re attending PestWorld, and you want to learn how you can avoid a majority of your equipment nightmares, I encourage you to attend “Preflight Checklist: Save Time, Save Money, Serve Customers.” at the Gaylord National Hotel, Thursday, Oct. 23rd, 2:30 p.m., National Harbor Room 10.

Also, we want to hear your equipment nightmare stories … the best submissions will be shared by Andrew during his presentation and will be the subject of a future Smart Systems podcast. You can e-mail them to me, and include “Equipment Nightmares” in the subject line.

Too Much Customer Service?

October 16, 2008 by pgrasso

Customer service is a pretty broad term. Let’s face it, as consumers we expect a lot from the “customer service” people we deal with in our daily lives. As people in the service industry, you know better than anyone the importance of the phrase, “customer is king.”

It’s not just your call-takers who need to practice good customer service, though. It’s everyone who comes into contact with your customers.

Occasionally, you’ll come across someone who goes above and beyond to make customers happy. The following is a story that was e-mailed to me written by NY Times best-selling author Andy Andrews (www.andyandrews.com).

There’s a lesson to be learned from this story. Enjoy.

Goodbye, Mr. Foster — A true story by Andy Andrews

I met him at least eight years ago—maybe ten—on Concourse A at the Atlanta Hartsfield International Airport. He wore black pants and a white shirt with a black tie and bib apron. “Let me carry that for you, young man,” he said, noticing the balancing act I was performing with my luggage and the tray of food from Paschal’s Restaurant that included iced tea and peach cobbler. He didn’t wait for me to say yes or no. The old fellow just grabbed my tray with a smile and was off, limping heavily on one leg that was obviously shorter than the other.

I followed him around the escalator to an empty group of tables I had never noticed and it was only then when I realized that he had also brought napkins, a straw, and packages of salt and pepper … items I usually forget. With a flourish, he wiped a table, removed my plate from the tray and arranged it carefully with the napkins and the iced tea. Pulling back my chair as I hurriedly retrieved three, one-dollar bills from my pocket, he smiled and said, “God bless you.” His nametag read: FOSTER.

After I had eaten, I walked back around to the food court, curious to see if this was a new service the airport had put in place. Certainly, I had never been “helped” before. I saw several other men and women dressed like my new friend, loosely assembled, and talking with each other, waiting without enthusiasm for tables to come empty. At that point, one of them would disengage from the group, clear any trash left on the table, wipe it down and return to their coworkers.

Glancing around the huge area, I quickly spotted Foster. Smiling, laughing, and moving fast, he helped one person after another. Mothers traveling alone with children or elderly people seemed to catch his eye first. He never waited to be summoned. He went where he was needed. Most were like me—shocked at the help—and looked around as if there might be a hidden camera recording this amazing event. I watched for fifteen minutes before heading to my flight and counted six people or groups of people he had helped during that time.

I was back through the Atlanta airport the next day and couldn’t wait to visit the food court again. Sure enough, there he was, the old man with the big smile. He didn’t have time to talk, but he helped me to a table as he had the day before (with napkins, salt and pepper, and a straw) and said, “God bless you, young man,” as he held out my chair.

I had a twenty folded and ready to place in his hand that day. I was impressed and inspired by this old man who struggled to walk, yet moved like a dervish as he cleaned empty tables and looked for people to serve. From that day forward, he was Mister Foster to me.

As the years rolled by, I developed a great admiration for Mr. Foster. I saw him several times each month and introduced him to my wife and boys along with anyone else with whom I might have been traveling. “Watch this guy,” I would always instruct as he left our table. “And watch that bunch of other people over there dressed just like him.” The contrast was clear.

I enjoyed contributing to his financial well being—especially during the holidays—because he worked hard helping those who needed help. I never once suspected Mr. Foster was making a play for tips. In fact, though I rarely slipped him less than twenty dollars, he often made me wait while he helped someone in obvious need of assistance. And whether they offered money or not, he always smiled, held their chairs and said, “God bless you.”

And then he was gone.

About eighteen months ago, unable to find my friend in the crowd, I asked the ladies at Paschal’s, “Where is Mr. Foster today?”

“Fired,” they told me.

“What?” I asked, not believing what I had heard.

“That’s right,” the ladies all nodded. “They fired him. Humiliated him. Sent the man home!”

“Who fired him?” I said, stopping the buffet line in its tracks. “And for what?”

The Atlanta Airport Authority, I was told, had determined that Mr. Foster had become “a distraction”. They ordered him to stop helping people. “Stand with everyone else,” he was told, “and wait for the tables to empty like you are supposed to. You are a busboy…act like one.”

But who can act like a busboy when your heart tells you that you’re so much more? He couldn’t and he didn’t and they fired him.

A few months later, he was back (happy as ever) on a trial basis. But I never again let him carry my tray. I did, however, continue with the twenties. And the fifties. And sometimes more. He took the money because I made him take it. I was mad for him and he knew it. His “God bless you’s” often came to me with a tear. His spirit was gone.

Today, I went by Paschal’s—Concourse A in the Atlanta Hartsfield International Airport. Before I could even ask, one of the ladies on the serving line spotted me. “I been expecting you,” she said. “Mr. Foster’s gone. He quit. He told ‘em he was old and sick and couldn’t do the work no more.” Then she cocked her head and added with a whisper, “He ain’t sick. There ain’t nothing broken about that old man.”

Nope, I thought as I turned away, there ain’t nothing broken about that old man. Nothing but his heart.

Mr. Foster, I miss you. I am one among many who do, I suspect. So wherever you are … God bless you.
Andy Andrews
Orange Beach, Alabama
Author of The Traveler’s Gift and
Mastering the Seven Decisions That Determine Personal Success
www.AndyAndrews.com