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Clicki Referrals, a referral automation platform built for pest control and home service businesses, has launched and trademarked RewardsPass, a new digital wallet experience that helps companies keep referral programs, rewards, promotions and loyalty offers directly in their customers’ phones.
RewardsPass allows pest control, lawn care, cleaning and other home service businesses to create branded Apple Wallet and Google Wallet passes that customers can save to their digital wallets. Each pass can include a referral QR code, referral link, reward details, customer balance, booking links, promotions, VIP perks, contact information and other program details.
The biggest advantage to RewardsPass, according to the Clicki team, is permanence. Once installed, the business earns a lasting place inside the same digital wallet customers already use for boarding passes, credit cards, event tickets and other everyday items. Instead of asking customers to remember a link, search through old emails or download another app, RewardsPass gives them a branded referral and rewards hub that stays with them at all times.
For service companies, this makes referrals easier to remember, share and track.
“Most pest control and home service companies already earn referrals through great service, but the referral process is usually too manual, too forgettable, or too hard for the customer to act on,” Kendall Hines, co-founder and CEO of Clicki Referrals, said in a news release. “RewardsPass puts the referral program right inside the customer’s digital wallet, next to the things they already use every day. No app download. No messy tracking. Just a simpler way to activate the customers who already love your business.”
RewardsPass also creates a new communication pathway after the pass is installed. Businesses can use wallet-based push notifications to keep referral offers, seasonal promotions, rewards, booking reminders and customer campaigns top of mind. This gives businesses another way to stay visible without relying only on email, text messages, paid ads or social media algorithms.
RewardsPass connects with Clicki’s referral tracking and payout system, allowing businesses to manage referral offers, customer rewards, campaign performance and payouts from one platform. Companies can send customers a branded RewardsPass through SMS, email, QR code or post-service follow-up, making it easy to introduce the program immediately after a completed service visit.
Once saved, RewardsPass gives customers a persistent, mobile-first way to refer a friend at the exact moment someone asks for a recommendation. The pass is always with them, sitting directly in their digital wallet, which makes the referral experience faster and more natural for the customer while giving the business a repeatable system for turning customer goodwill into measurable growth.
“Referral programs should not live in a forgotten email or on a buried landing page,” Hines said. “They should be with the customer all the time, ready the moment someone asks, ‘Who do you use?’ That is the future we are building with RewardsPass.”
About Clicki Referrals
Based in Grand Rapids, Mich., Clicki Referrals is a referral automation platform built for service businesses. The platform helps companies automate referral tracking, reward payouts, customer engagement, employee incentives, partner programs and campaign management. Clicki works with home service businesses across pest control, lawn care, cleaning and other appointment-based industries.
