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Envu introduced pest management professionals (PMPs) to Vitora, its next generation of pest management products, during the National Pest Management Association’s PestWorld 2026 event in Grapevine, Texas. From Oct. 20-23, attendees stopped by the Envu booth for a demo of the first product in the new brand, Vitora Dust. The new products were designed to help PMPs streamline operations.
“The new Vitora brand of products will also help customers evolve as local regulations change,” Gokhan Vergon, head of pest management and public health at Envu, said in a news release. “Our customers rely on us for solutions they can trust for the future: products that are highly efficacious, that reduce callbacks and allow their business to grow.”
Vitora represents the next generation of pest management, thoughtfully designed with a new, proprietary active ingredient called flupyradifurone: a non-neonic designed for changing pest pressure. It binds differently and enables more efficient, faster control than traditional non-neonics, even in the most challenging spaces, the company says. As the regulatory environment and customer demands continue to evolve, this novel technology will help PMPs keep pace with the changes.
Vitora Dust features dual active ingredients: beta-cyfluthrin and the new, proprietary flupyradifurone. The dust helps to eliminate resistant infestations and provides the reliability PMPs need to get the job done.
Vitora Dust has received federal registration from the U.S. Environmental Protection Agency, but at press time is pending state approval and not yet available for sale. PMPs can sign up with their Envu representative to test the product and pre-order.
PMPs can also register and explore the benefits of Envu Horizon, a program that helps PMPs earn more from their purchases. Those who enroll by Oct. 31, 2026, will earn rewards on all qualifying purchases dating back to June 1, 2026, as well as continued rewards on qualifying purchases through the rest of the year.
About Envu
Envu was founded in 2022, a company built on years of environmental science experience, for the sole purpose of advancing healthy environments for everyone, everywhere. Envu offers dedicated services in: Professional Pest Management, Forestry, Ornamentals, Golf, Industrial Vegetation Management, Lawn & Landscape, Mosquito Management, and Range & Pasture. Envu collaborates with customers to design innovative solutions that meet their requirements today and well into the future. The Envu portfolio consists of over 250 trusted and well-known brands. The company employs more than 1,000 people, operates in 100 countries and has four global innovation hubs.
