Tag: advertising

PHOTO: TRULY NOLEN

Truly Nolen participates, wins during 2019 Mascot Games

July 9, 2019 By
Truly Nolen’s public relations and communications manager gives PMP readers an exclusive behind-the-scenes look during the 2019 Mascot Games. Read more»
Jane Lynch and Matty Cardarople at the ad shoot. PHOTO: CLARK PEST CONTROL

Clark launches new ad campaign

April 22, 2019 By
Clark Pest Control partnered with TV production company Hazy Mills Productions and media and marketing firm Nimmea Advertising for the "Green Pro" campaign. Read more»
This article is tagged with , , , and posted in News
White House - PHOTO: ISTOCK.COM/OLEGALBINSKY

Web Exclusive: Memories from the White House

April 17, 2019 By
Bob Fergus shares a few memories from a very special pest control account he serviced from 1967 to 1979 — the White House. Read more»
This article is tagged with , , , and posted in featured, Pest Talk
Photo: Ray Johnson

Street-smart advertising

August 5, 2018 By
The graphics on the vehicle in your fleet should make you proud of your brand and your service quality. Read more»
This article is tagged with , and posted in featured, Fleet Management, fleet vehicles, marketing, truck wraps
Burman werewolf Clark

Clark TV spots take on ‘supernatural pests’

May 11, 2018 By
Lodi, Calif.-based Clark Pest Control has teamed up with award-winning TV production company Hazy Mills Productions and performance media agency Nimmea Advertising to launch a new broadcast advertising campaign featuring some extraordinary pests. As the first broadcast commercials created by... Read more»
This article is tagged with , , , and posted in News

Elevation Ten Thousand: Marketing Services

January 24, 2018 By
Elevation Ten Thousand is a true–to–form full-service marketing agency. You no longer need to manage multiple vendor relationships. No more outsourcing video or photography work. No need to employ a separate creative agency for TV commercials, print ads, or graphic... Read more»
This article is tagged with , , , , , and posted in Product of the Day

Should you advertise in phone directories?

November 1, 2017 By
Quick, run and hide! The phone directory guy is here! Read more»
This article is tagged with , , and posted in Business, featured
Photo: U.S. Pest Protection

Women in pest management: Erica Brister

December 20, 2016 By
Pest Management Professional chronicled six women who have made pest management their calling. Each one forged her own path toward success — and learned some lessons along the way.   Industry leaders come in all shapes, sizes — and yes,... Read more»
This article is tagged with , , , and posted in featured, Human Interest
Success charts on smartphone and tablet photo from iStock.com/Drazen Lovric

Q&A: Closing sales, marketing with IPM and crawl line advertising

November 29, 2016 By
Q: How can I get my sales team to increase their closing percentages? You’ll see significant increases in your close ratios if you focus on these two areas: Train your salespeople to begin differentiating your company at the very beginning... Read more»
This article is tagged with , , , and posted in Business, featured
Photo illustration: ©istock.com/YinYang

Q&A: Technicians, salespeople and company perception

October 17, 2016 By
Q: How can I get my technicians to be more productive at selling? Most technicians don’t like to sell; that’s why they’re technicians, not salespeople. However, you can take the following steps to help encourage and support them: Provide significant... Read more»
This article is tagged with , , , , and posted in Business, featured, marketing