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Why the FTC non-nompete crackdown is a positive shift

Foster Brusca shares why the FTC’s crackdown benefits the pest control industry.

PHOTO: OLIVIER LE MOAL/ISTOCK / GETTY IMAGES PLUS/GETTY IMAGES
PHOTO: OLIVIER LE MOAL/ISTOCK / GETTY IMAGES PLUS/GETTY IMAGES

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In my three decades plus in the industry, I’ve seen products, regulations and technology evolve. Now, the U.S. Federal Trade Commission’s (FTC’s) new crackdown on non-compete agreements marks another major industry shift.

I think this is largely a positive move, not only for the pest control industry but also for the labor market as a whole. And yes, I know this opinion might ruffle a few feathers, especially among business owners who have leaned on non-compete agreements as a safety net. But hear me out.

For a long time, some talented pest management professionals (PMPs) have felt cornered. They spend years building their skills and knowledge in the pest control industry only to find themselves stuck, not because they feel uncertain about moving on, but because a contract made leaving feel like stepping into a legal minefield.

I have seen some companies take this to a point that was just plain unreasonable, such as telling a technician or salesperson they could not work for another pest management company within a 50-mile radius or barring them from working in the same market altogether. That is not protecting a business. That is shackling a person’s ability to make a living in an industry they know best.

I understand why most business owners are concerned about an employee walking out with a customer list they have taken years to build, and losing customers. This is a valid and legitimate concern. But what stops someone from walking out the door with your customer list and handing it to a competitor? The answer involves preparation and professionalism.

NDAs and NSAs

Every company, no matter the size, should have a strong non-disclosure agreement (NDA) in place, signed by every employee from day one. NDAs are designed to protect the company’s confidential information, such as customer databases, software systems and standard operating procedures (SOPs), by legally binding employees to keep it private, both during and after their employment.

My research on the definition of “confidential information” includes a company’s customer database, client lists, customer contact information, service history, pricing structures, special customer requirements, chemical application records, employee notes on customer preferences and proprietary service techniques. So, the customer database is considered a trade secret, compiled with significant time, effort and expense.

You also should look at non-solicitation agreements (NSAs), which differ from NDAs, as a reasonable alternative to non-compete agreements. While an NDA protects information by prohibiting the sharing or use of confidential data, an NSA prevents a former employee from actively pursuing the specific customers or employees of their previous employer for a set period, typically 12 months.

Importantly, an NSA does not stop someone from working for another company; it just restricts them from soliciting business or employees away from their former employer. The business gains a reasonable period of protection on its customer relationships, while the employee can continue building their career.

However, some states view NSAs nearly the same as non-compete agreements, and enforceability depends on how clearly and specifically they are written. Vague agreements that cast too wide a net may face legal challenges, so focus on clarity, reasonable scope and consult a good attorney to draft them.

Pair a solid NSA with a strong NDA, and you have real, meaningful protection without needing to lock someone into a contract that holds their career hostage.

Word of mouth

What this ruling really should do is push pest control companies to look inward. If your best people are leaving, it is rarely about opportunity alone. It is about your culture and whether people feel valued, heard and fairly compensated. I have spoken about this at length in my training programs and on Pest Posse TV, and I will keep saying it: Culture is your best retention strategy.

Remember, your true competitive advantage was never a contract; it’s how you develop and value your team. Protect your legacy, build a workplace people want to stay in, and let’s move forward together in a way that lifts our whole industry.

Return to our non-compete strategy page

About the Author

Foster Brusca

Foster Brusca

Brusca is co-owner of The Pest Posse. He can be reached online at info@thepestposse.net.