A pest management professional’s (PMP’s) role during a sale is to help customers visualize buying a product or service. By providing visual images, a company will be ahead of some that are still giving the price on the back of a business card. Several years ago, I put together a flip chart for our sales […]
Business
Pest Management Professional magazine offers business advice to industry professionals who run their own businesses. Read advice from industry experts.
How Fleet Management Software Streamlines Business Processes and Lowers Costs
Fleet management technology uses smartphones, tablets, laptops and desktops to provide vehicle-related data and allows owners to analyze the information...
Added Value: The art of asking successful questions
What questions do you include during your sales appointments? The key to effective questions is to have the right set...
Start-Up Diaries: To Pee, or Not to Pee
You know the look: eyes pinched shut, hand on your stomach, sweat beading off your forehead. Are you nervous because...
Mobile PMP: Driving While inTEXTicated
Distracted driving has been problematic since the dawn of the automobile. Eating, reading maps and morning grooming while driving, all...
Social Success: 7 Steps to Better Twitter Etiquette
Twitter is the second-most popular social media outlet, giving businesses another option for promoting their brands and events. Gaining followers is...
Marketing Matters: Selling Value, Facilitating Growth and Boosting Web Searches
Q. Our company is preparing its advertising budget for 2015. How much should we allocate? A. The short answer is, it...
Off the Cuff: Onward and Upward in 2015
We at Pest Management Professional (PMP) have experienced significant growth the past several years, and we have you to thank...
Mobile Matters: Saying Farewell with a Look to the Future
It’s hard to believe, but it’s been nearly 17 years since I wrote my first column for then-Pest Control magazine....
Make Employees Your No. 1 Market
Marketing isn’t just for attracting and retaining customers. To create a powerful image and value proposition, you must convince your...
Sales & Service: 5 Ways to Combat Complacency
Is your business life everything you’d like it to be? Probably not. It might all come down to a topic...
Marketing Matters: Does Your Company Suffer from a Failure to Thrive?
“If you always do what you’ve always done, you’ll always get what you’ve always got.” — Henry Ford “If history...
Sales & Service: From Technician to Salesperson
Where have your best salespeople come from? This question occurred to me while enjoying fellow columnist Dan Gordon’s new book,...
Mobile Matters: Share Files Safely
File sharing (peer to peer, or P2P) is a part of life. Because of the size of many video files...
Off the Cuff: Throwing the Books at You
Pest Management Professional (PMP) is proud of the educational resources we offer in our PMP bookstore and now we’ve added...
2015 State of the Industry
The industry’s vital signs are positive, and PMP’s expect a milder winter to boost 2015 revenue. Learn more about what...