AMERICAN FORK, UTAH—While pest control companies come in all sizes, more than 80 percent of them are small to medium sized businesses. Many of these are family-owned. Handing down a pest company from older generations helps to maintain continuity of service and company culture, but the high-tech requirements of today’s information-rich society are sometimes challenging to internalize in a small family owned business.
Pestnet Media has stepped in to work exclusively with pest management professionals (PMPs) to provide an all-inclusive web marketing service. Pestnet Media specializes in four crucial areas of Web Marketing to deliver a comprehensive service to PMPs looking to grow their businesses online:
- online press distribution
- search engine optimization
- social media consulting
- online reputation management
According to Pestnet, more than 60 percent of all new pest control customers find their pest control company on the Internet, and more than 90 percent of all consumers research online reviews before deciding which service company to hire. Pestnet Media provides solutions for PMPs to be found on the Internet by potential customers. The company also offers services for monitoring and polishing up online reviews.
“It’s exciting to be working exclusively for PCOs,” says Justin Anderson, president of Pestnet Media. “They are uniquely positioned to benefit by expanding their presence online. Our team gets excited when we hear that one of our clients’ businesses have reached new growth records, even in such a rough economy. Just imagine how great they will do when the economy is booming again.”
Pestnet Media also operates a consumer driven website, Pestnet.com, which provides information on pests and pest control techniques for homeowners. The site also has a Pest Partners section where local pest companies can create their own company profile page and advertise to consumers in their geographical service area.
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