Liphatech launches eRATicate Soft Bait Awareness Tour

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July 22, 2013

MILWAUKEE—Liphatech’s Eraticate Soft Bait Awareness Tour is on the road with five stops in some of the worst cities for rodent control in the country. Hear the benefits of soft bait and why it should become your go-to rodenticide, all in a rock concert format that will leave you wanting an encore. Attendance is free for pest management professionals (PMPs) that register online at www.liphatech.com/2013Tour. Headliners include industry experts Ted Bruesch, Liphatech’s technical manager, and Dr. Bobby Corrigan, Corrigan Consulting (Atlanta, Manhattan, Chicago).

Attendees will receive a gift for attending, valuable soft bait information, tour shirt and soft bait samples. With visits to five of the most rodent-infested cities in the nation, attend the show nearest you or use it as a reason to get away for a few days:

Aug. 27: Atlanta

Sept. 5: Long Beach, Calif.

Sept. 9: Manhattan

Sept. 11: Baltimore

Sept. 17: Chicago

At each event, attendees can enter to win prizes valued at more than $500 — a flashlight with a built-in video camera or a Samsung Galaxy Note 10.1. There will be special event deals on product offered during the show, as well as pre- and post-tour meet-and-greets to network with colleagues and industry experts.

The fun begins at each tour stop’s opening act with registration, food and drinks at 5 p.m. The headliner soft bait awareness program follows at 6:30 p.m., with the encore (dessert and drinks) at 8 p.m. It’s a can’t-miss opportunity for fun and valuable information on soft bait all rolled into one.

“Internal studies and first-hand experience in the field by our customers have shown that soft bait is becoming the prominent rodent-control tool for PMPs. We felt it’s important to take an active role in educating PMPs on this latest innovation and how it will aid in their success,” says Manny Martinez, executive director, Liphatech, Inc. “Be sure to add the tour to your schedule so you aren’t left behind as soft bait becomes THE tool to ‘eRATicate rodents.”

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