At the 24th Annual Mascot Games, taking place June 23-24 at Amway Center in Orlando, Fla., Truly Nolen came in second place both days. Major Mouse was part of Team Yellow, led by Captain Fear, Tampa Bay Buccaneers mascot, who tried hard to defend last year’s Day 2 Championship. Other Team Yellow participants included Knightro of the University of Central Florida Knights, Jaxson de Ville of the Jacksonville Jaguars, ThunderBug of the Tampa Bay Lightning, and Lil’ Red of the University of Nebraska Cornhuskers.
On both days of the competition, Team Yellow was led onto the arena floor by the Truly Nolen Mouse Limo, and fans in Truly Nolen’s section went home with backpacks and Team Yellow placards. With the Day 1 title on the line Friday, Lil’ Red was defeated by Team Green’s Tommy Hawk of the Chicago Blackhawks during the Joust, one of the many fun events on tap each year.
Sponsored by the Orlando Utilities Commission, Team Green also won Day 2 this year while Team Yellow settled for second again; however, Team Yellow did win the Lip Sync contest on Day 1 and Dodgeball contest on Day 2.
In addition to on-site support, the company was part of a #MascotGames Twitter conversation that made over 5,000,000 potential Twitter account impressions, gave away five 4-packs of tickets on Twitter in the week leading up to the event, shot a Facebook Live video showcasing the Mouse Limo’s entrance to the field from inside the vehicle, and shot a Facebook Live Video of the unveiling of the company mascot’s name as chosen by Truly Nolen’s Facebook fans in a recent contest: Major Mouse.
Although Team Yellow was unable to win an overall championship either day this year, we hope to return to the winner’s circle in 2018. Between the antics from the mascots such as Lil’ Red dancing on his head to the fan participation from the families in attendance, we were ecstatic to once again be able to share such fun content on Facebook, Twitter, and Instagram with our fans and followers.
Mascots from MLB, NFL, NBA, NHL, ECHL, MLS and NCAA were divided into four teams as they competed against each other in wild and zany games. All proceeds from the Mascot Games Presented by Wawa benefit New Hope for Kids, which provides support to children and families grieving the death of a loved one, and grants wishes to children with life-threatening illnesses in Central Florida. Since its inception, the event has raised more than $500,000 for New Hope for Kids.