Bird-B-Gone’s SpectrumV Holographic Bird Gel is an easy, economical and effective sensory bird control solution that can help PMPs generate recurring revenue. Each ultraviolet light (UV)-protected, easy-to-apply dish contains an innovative gel that uses a combination of sight, smell and sense of touch to keep birds away from edges, ledges and more. Holographic reflection technology creates visual hot spots that scares birds. If touched, birds do not like the sticky sensation on their feet, encouraging them to leave the area. In addition, the proprietary blend of ingredients creates an aroma unpleasant to birds. This American-made, low-cost bird deterrent has built-in glue troughs for simple, secure installation. It effectively deters all bird species, the manufacturer says.