Technology helps pest management firms keep track of customer cancellations more efficiently; these tools can assist in the process.
IMAGE: COALMARCH
Coalmarch
SprowtSell is an integrated suite of tools that connect growing pest control businesses with the right data to lead a more efficient sales team and effectively close more sales. This call center solution delivers call routing, live call monitoring and recordings to help you access data about what customer service representatives are doing and when, and stores data so your whole team can access customer communication history. SprowtSell also has digital call script capabilities and integrates with PestRoutes and PestPac, so businesses can close the loop and access a 360° view of their customer data. Learn more at Coalmarch.com/sprowtsell.
IMAGE: FRESHLIME
FreshLime
FreshLime is an automated customer connection platform for local and national pest control businesses. It brings together your customer, transaction and marketing data to create actionable insights that allow you to text, email and connect more personally and efficiently with your customers. FreshLime’s Artificial Intelligence engine — Smart Automated Marketing (SAM) — helps you stay in front of your customers at the right time, with the right personalized message, on the device they prefer starting with their first impression through chat on your website, and continuing to nurture the customer relationship. Learn more at FreshLime.com.
IMAGE: PESTROUTES
PestRoutes
PestRoutes offers automated communications to promote the value of pest control. Use bulk email, SMS text, voice messaging, and USPS first-class mail to your advantage to prevent cancellations. The PestRoutes platform communication can be used to educate the safety that pest management provides during the coronavirus pandemic. In addition, the Customers Report provides filters you can customize and personalize with education and communication by specific subscription types, appointment statuses, customer flags and more. Dashboard and reporting capabilities let you monitor your business performance through your dashboard, and reporting options are the best way to make informed decisions for your business. Take advantage of the actionable insights available at your fingertips to monitor where you’re seeing the most cancellations and begin retargeting them. Visit PestRoutes.com/pmp to learn more.
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ServicePro
Social distancing means operating remotely, and ServicePro’s ServSuite is a contactless solution that allows you to remotely manage every stage of your pest control business. The powerful marketing feature automates key tasks and introduces Smart Branding for creating customized letters and forms. With the Digital Sales Management tool, customers can electronically sign contracts online. The Remote Business Management mobile app includes drawing, scheduling, and GPS and intelligent routing capabilities. For seamless communication, features such as the Client Web Portal, voice and text reminders, and two-way SMS keep you connected with your customers. Contactless Billing and Payments let you click and mail statements, and process electronic checks and credit cards. Learn more at ServicePro.com.
IMAGE: LOBSTER MARKETING
Lobster Marketing
The Lobster Compass marketing portal is an innovative tool that collects your business’ data from multiple systems, allowing you to see how each marketing channel works — or doesn’t work — for you. The portal sorts the extraneous from the essential, leaving you with the data that matters. Marketing data can be overwhelming: The Lobster Compass marketing portal organizes information into one location that’s easy to read, analyze and visualize how your business generates the most revenue. A free demo is available at LobsterMarketing.com/pmp.
LOGO: SLINGSHOT
Slingshot Software
When you invest in your customers’ goals and deliver on what they expect from the very first contact, retention becomes a much easier challenge for pest management firms. As experts in pest and lawn, Slingshot provides contact center tools and services from 24/7, virtual phone sales and support to web lead response and live chat. With around-the-clock, instant response to your leads, Slingshot captures an additional 25 percent of requests and helps turn your prospects into loyal, happy, raving fans. Visit GetSlingshot.com to learn more.
IMAGE: REAL GREEN SYSTEMS
Real Green Systems
Real Green Systems’ Service Assistant (SA5) goes beyond customer relationship management. It can schedule, manage work orders, quote, route, track trucks and collect payments for your pest control business. It’s designed to work the way technicians do. Real Green Systems’ pest control software was built with more than 60 different utilities to help run all aspects of your business operations. Its tools help track product usage, standardize data, create segmented marketing lists, track trucks and more. SA5’s proprietary integrations automate closed loop marketing, collections, payments, call campaigns and more. Learn more at RealGreen.com/pest-control.
IMAGE: WORKWAVE
WorkWave
WorkWave PestPac’s CustomerConnect is the one channel your residential and commercial (CustomerConnect+) customers can use to interact with your business — from anywhere and at any time. In a recent study, 88 percent of respondents expect a brand to have an online self-service support portal, and communicating with your customers in this manner generally provides for a more positive experience that results in improved retention and more sales. PestPac’s CustomerConnect portal provides enhanced communication and transparency with self-service capabilities including viewing past and upcoming services, requesting service, paying bills, and asking questions. Facility managers, residential customers, and inspectors who receive pest control services, using communication channels and devices most familiar to them — desktops, mobile, or tablets — can access the critical information they need, when and where they need it. As customers become more familiar with the self-service portal, they will be happier and you will be able to retain and grow your business with a renewed focus on your services. To learn more, visit PestPac.com.
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