The Professional Pest Management Alliance (PPMA), the public outreach arm of the National Pest Management Association (NPMA), launched its latest video project. “Invasive Species” is an online video series designed to educate the public about the spread of invasive pests throughout the U.S.
The new video series will feature six episodes of custom-animated illustrations. It shows the various invasive species that have traveled far and wide to the U.S., where they continue to spread at increasingly alarming rates.
Additionally, NPMA is underscoring to consumers the dangerous health and property threats posed by these species, which often travel long distances by means of international shipping and travel.
“Instead of telling people about the various pest-related health and property threats posed by invasive species, we decided to show them with engaging visuals to tell the story of their spread,” PPMA Executive Director Cindy Mannes said. “We invite our fellow industry members to join us in spreading this information in a joined effort to minimize the spread and, as a result, prevent future damage to consumers’ health and homes.”
PPMA will post the full series on its website, which highlights the brown marmorated stink bug, Asian giant hornet, Asian longhorned tick, spotted lanternfly, red imported fire ant and Formosan termite.
New mini episodes will be released for each invasive species.
About Professional Pest Management Alliance
The Professional Pest Management Alliance was founded in 1997 to grow, promote and defend the pest management industry. Now celebrating its 25th anniversary, PPMA has served as the voice of the industry and continues to proactively provide the public with information and education on the value of professional pest management through its media relations, public service announcement, advertising and online communications programs it conducts on behalf of the National Pest Management Association.