Make logowear part of your brand


April 27, 2023

Just as your company vehicles should be “rolling billboards” for your business, your employees in their workwear should be “living billboards.” While the neckties and dress shirts of old still can be found among pest management professionals (PMPs) today — and remain representative of successful branding — many have moved into more casual logowear for their uniforms. Check out the marketing success found on the following PMPs, who were spotted during the Purdue Pest Management Conference in West Lafayette, Ind., earlier this year.

Are your company’s uniforms a big part of your branding? Show them off by sending a photo or three to


The Ladybug Pest & Wildlife Control crew of Zionsville, Ind., appreciate their cold-weather layered uniforms: T-shirts, flannel shirts and logoed vests, with matching caps. From left are technicians Patrick Hart, Jadin Ricci and Brett Hall; co-owner Johnny Ricci; and technician Joshua Alter. PHOTO: PMP STAFF



The Smith Integrated Pest Management crew, based in Lafayette, Ind., confirm these fleece hoodie/polo shirt and cap combos keep them warm on their winter routes. From left are owner Jeromy Smith and technicians Andrew Cranford and Brody Doss. PHOTO: PMP STAFF



Patrick Hart shows off the front and the back of his The Ladybug Pest & Wildlife Control long-sleeved T-shirt. PHOTO: PMP STAFF



Madi Hicks, owner of Mad Dog Pest Control in Nashville, Ind., loves her winter coat with the company logo proudly displayed prominently on the back. PHOTO: PMP STAFF

About the Author

Heather Gooch

Heather Gooch is the editor-in-chief for PMP magazine. She can be reached at or 330-321-9754.

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