12 steps to success in 2025

With a new year around the corner, it’s the perfect time to start thinking about ways to grow your pest control business. 

What if you could follow a simple, proven path to reach your next million-dollar goal? The Million Dollar Climb will help you do just that, with a 12-step guide I created specifically for pest control business owners.

It gives you an organized, step-by-step approach to building a stronger business, one essential area at a time. Here’s a look at each step:

1. Culture. Shape a positive work environment that keeps your team engaged and focused.

2. Organizational chart and position responsibilities. Structure your team with clear roles so everyone knows their place and purpose.

3. Financials. Understand the numbers that drive your business, from budgeting to profit margins.

4. Services and pricing. Fine-tune your offerings to stand out from the competition.

5. Standard operation procedures (SOPs) and processes. Set up solid procedures so things run smoothly and consistently.

6. Key performance indicators (KPIs). Track key metrics that show your progress and keep you
on course.

7. Sales and marketing. Learn practical strategies to attract and retain customers.

8. Human resources. Build a skilled team that fits your company’s culture.

9. Training. Invest in training for your team to improve skills and performance.

10. Planning and goal-setting. Set clear goals and map out the steps to achieve them.

11. “Vivid Vision.” Create a long-term vision to guide your company’s growth.

12. Owner freedom. Develop systems that allow you to step back from daily operations so you can focus on future plans.

Each step is designed to build on the last, giving you a clear path toward a thriving, million-dollar business. The Million Dollar Climb course that I developed includes practical lessons, real examples, and action items that you can start using right away.

To help you understand where you stand, I invite you to take the Million Dollar Climb quiz online at PestControlBusinessCoach.com. The quiz will give you a sense of which areas need attention and what steps will be most impactful for your business in the coming year. By starting now and following this roadmap, you can make 2025 your most successful year yet.

Embrace the climb

Having a clear plan for the new year can help you reach your goals faster. If you’ve ever felt stuck in day-to-day tasks without a clear path forward, now’s the time to refocus. Setting your sights on long-term success starts with the right structure, tools and mindset.