Hardyston, N.J.-based Web-Cote Industries earned a national certification as a Women’s Business Enterprise by the Women’s Business Enterprise Council Metro NY, a regional certifying partner of the Women’s Business Enterprise National Council (WBENC).
Susan Masciarelli, president and CEO of Web-Cote industries, said, “We pursued WBENC Certification for several reasons, but most importantly to strengthen our competitive edge to win contracts with supplier-diversity customers and government programs, gain access to the full network of WBENC businesses and resources, and to build partnerships that both empower our growth and support the growth of other women-owned businesses.”
The WBENC standard of certification implemented by the Women’s Business Enterprise Council Metro NY is a meticulous process, including an in-depth review of the business and a site inspection. The certification process is designed to confirm that the business is at least 51% owned, operated, and controlled by a woman or women.
WBENC certification positions Web-Cote to compete for supplier diversity contracts that many corporations and government agencies specifically set aside for women-owned businesses. Web-Cote gains access to new corporate partnerships through WBENC’s network of 500+ corporate members, leading to potential for expanded product lines, improved pricing structures or enhanced service offerings.
About Web-Cote Industries
Web-Cote Industries specializes in the manufacture of OEM and private label glue traps for the pest control industry. Their custom adhesive solutions supply pest management professionals as well as agricultural, government, retail, and research markets. The company manufactures all products in-house at its Hardyston, N.J.-based facility.
Founded in 1986 and woman-owned since 2024, Web-Cote proudly partners with businesses of all sizes to develop reliable, effective pest management tools tailored to their brand. With a focus on quality, service, and U.S. manufacturing, Web-Cote is committed to delivering products that stick — with pests and with customers.
About WBENC
Founded in 1997, WBENC is the nation’s leader in women’s business development and the leading third-party certifier of businesses owned and operated by women, with more than 18,000 certified Women’s Business Enterprises, 14 national Regional Partner Organizations, and more than 500 Corporate Members, most of which are Fortune 500. Thousands of corporations representing America’s most prestigious brands, as well as many states, cities, and other entities, look for and accept WBENC Certification. Through the Women Owned initiative, WBENC also is a leader in supporting consumer-oriented female entrepreneurs and those who do business with them by raising awareness for why, where and how to buy Women Owned.
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