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October 2, 2013

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On the Record
Hansen
10 tips for installing stainless steel bird spikes
By Chrissy Hansen
One of the most effective, long-lasting, low-maintenance bird control solutions is the stainless steel bird spike. Stainless steel bird spikes have been used for years on buildings and structures worldwide to prevent pest birds from roosting and nesting on landing surfaces. There are some ways you can ensure you get long-lasting results.
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UPCOMING WEBINAR 
Taming the Social Media Monster Part 2
Diving a Little Deeper into Using Social Media to Reach and Retain Your Customers! Date: Thursday, October 31, 10 a.m. PDT/1 p.m. EDT/5 p.m. GMT
Speaker: Marie Ann Knox, PCO Technical Services Manager, Control Solutions Inc.

Part 2 will dive deeper into buying Facebook and Twitter ads as well as how to hone into a target audience; determining who they are, where they “hang out” online and how to reach them effectively through properly crafted tweets and posts. In addition, the webinar will focus on using social media to drive quality traffic to your website and/or blog and include a review of timesaving tips and organizational tricks to make the social media experience more enjoyable and effective.
REGISTER TODAY >>
And if you missed the first social media webinar? No worries, access it here today!
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Industry Headlines
NPMA, ESA partner for ACE program 
The National Pest Management Association and the Entomological Society of America have agreed to a strategic partnership to enhance the growth and development of the Associate Certified Entomologist Pest Management program.
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'Maxforce on a Mission' in Philadelphia 
Bayer teamed with two pest management companies to treat two homes in northern Philadelphia.
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Maxforce savings program runs through October
In other Bayer news, save $25 per case or $1.25 per tube of Maxforce FC Select Roach Gel now through Oct. 31, 2013.
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Service Pro.net offers ServSuite Mobile Bundle
The package includes ServSuite Mobile Monthly Software Rental, a Samsung 7-in. Android tablet, accessories, wireless connectivity and a Verizon data plan, as well as a custom rugged carrying case, training and warranty.
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Terminix tech saves woman from fire
On Sept. 17, Terminix technician Timothy Booth saved a woman and some personal belongings from her burning house in Clinton, Miss.
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Terminix to co-develop pest protection products
In other Terminix news, the company has announced a strategic initiative with London Luxury to develop a line of bedding and travel products to protect consumers from bed bugs and fleas.
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CORRECTION:  On page 48 of Pest Management Professional’s Anniversary Supplement, in the "80 Difference Makers" section, the entry for Harvey Massey (No. 44) incorrectly cited Massey Services' revenue. Download a PDF of the corrected page.
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Movers & Shakers
Terminix Terminix acquires assets of Care Pest & Wildlife Control 
This marks Terminix's second Canadian acquisition in less than a month.
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Wagner Wagner receives PWIPM scholarship
Suzanne Wagner, the learning and development manager at Rentokil North America in Reading, Pa., is the 2013 recipient of the National Pest Management Association's Professional Women in Pest Management scholarship.
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BOOKSTORE SPOTLIGHT 
Bugs Be Gone: Pest control in homes and other buildings
This 234-page illustrated guide is organized by pest type, where they're found and the damage they do. Each chapter features a detailed pest summary and how-to tactics for pest management of cockroaches, ants, termites and more. Bugs Be Gone educates PMPs AND consumers -- so it doubles as a great marketing tool (leave behind for key prospects and customers)!
PURCHASE YOURS TODAY >> Only $29.99 each through our bookstore!  If you are purchasing 25-99 copies, cost is reduced to $24.99 per book. Ordering 100 or more, cost is $19.99 each! For bulk orders, please email your request to Antoinette.
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From the Magazine
Wandering the hallowed PMP Hall of Fame 
By Will Nepper
We all need mentors to serve as guides. Sure, we young guns might bring our high-falutin’ tech knowledge to the table. Big deal. Without leaders — mentors who teach and inspire, and trailblazers who push boundaries — we’d be lost.

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How to kill bed bugs in luggage, purses, backpacks and more
With 1 to 3 lbs. of dry ice and some large, durable plastic bags, you can eliminate bed bugs from your bagged personal property. Find out how this simple remedy can save your valuables--particularly the items you carry with you daily.
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