Survey: Pest service and the holidays

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December 3, 2015

Fleetmatics Group PLC, a global provider of mobile workforce solutions for service-based businesses of all sizes delivered as software-as-a-service (SaaS), announced the results of a KRC Research survey that uncovered how many Americans call for home repairs during the holiday season, and their experiences with residential service providers — including pest management professionals (PMPs).

Fleetmatics graphic

According to the survey results, more than 44 percent of Americans, or 50 million households, have called for home repairs on heating, plumbing, electrical, roofing or pest control during the holiday season, which is defined as Thanksgiving Day to New Year’s Day. Of the repair calls being made, 30 percent were for heating, 27 percent for plumbing, and 18 percent for electrical-related issues.

Additionally, the survey found that 68 percent of Americans think the holidays are the most difficult time of the year to find quality service providers for their home, and nearly one in three reported having a bad experience requesting service during the holidays. The top reasons cited for a bad experience were the inability to find someone for last-minute appointments, workers arriving late, slow completion of work, and incomplete work.

“While home repairs are the last thing on people’s minds during the holiday season, it is clear that unexpected issues arise,” says Kathleen Finato, Fleetmatics chief marketing officer. “Our service-based customers are working very hard to save the holiday season for tens of thousands of Americans, and there is clearly a high demand for their services during this time of year.”

To better understand fleet activity during the holiday season, Fleetmatics examined historical data from close to 140,000 service vehicles across heating, plumbing, electrical, roofing, and pest control in the United States. Fleetmatics identified, on average, how far each service vehicle travels and how many stops it makes during the six week period between Thanksgiving Day and New Year’s Day. For example, it found the average pest management technicians travels an estimated 5,786 miles – more than the equivalent of traveling from New York to Los Angeles and back – and makes an average of 394 stops during the holiday season.

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