PestRoutes, a provider of software for pest control companies, launched its redesigned logo and website.
These changes come at a time when the company is evolving not only in size but also in scope — it now supports pest control companies servicing both residential and commercial customers.
“In the past year, PestRoutes has grown to service more than 1,300 pest control companies and expanded into the commercial pest control space, while maintaining our focus on industry-leading customer satisfaction and success,” says Patrick McKittrick, CEO of PestRoutes in a press release. “Our new brand identity and website now reflect the rapid growth we continue to experience.”
Designed by PestRoutes’ partner, Lobster Marketing Group, the new logo was created for simplicity and suggests a feeling of strength, movement and speed — the way PestRoutes says it operates and grows. The dots represent the “P” and the “R” of PestRoutes.
The newly redesigned website, also created by Lobster Marketing Group, provides an easy-to-navigate experience with straightforward messaging that details PestRoutes products, such as commercial pest control functionality, and services, like marketing offered through the company’s partnership with Lobster Marketing Group.
PestRoutes says the photography represents its stance on customer support — “dedicated and customer-obsessed.” The company page has been restructured to highlight PestRoutes’ newly expanded leadership team and staff of more than 100 employees. Founder, Jared Green, remains close to the business as he continues to serve and advise with the other members of the PestRoutes board of directors.
“PestRoutes is the name pest control companies trust to help them manage their business from the field to the office,” adds McKittrick. “Our continued product advancement along with our new logo and website solidify our commitment to evolving in today’s modern pest control industry, while continuing to be the most reliable partner to our customers.”
Visit pestroutes.com to see the new website and logo first-hand.