Booming termite business

Is it possible to successfully offer termite management services in the midst of a pandemic? Absolutely, according to the pest management professionals (PMPs) who answered the survey on which our 2021 Termite Management Supplement is based.

Customers working from home because they are unable to go into the office have had a positive impact on business for many PMPs. The phones start ringing when customers notice swarms or termite damage during home improvement projects. The recent housing boom also has been a plus for pre-sale home inspections.

Ensure termite inspection and treatment referrals with the following tips:

1. Provide customers with a detailed explanation of the treatment you are using, and why you are using it. Help them understand what they are paying you for.
2. Provide ongoing training for termite control technicians, to ensure quality work.
3. Be honest with customers at all times. Remember, your reputation is at stake.

For more tips, check out our 2021 Termite Management Supplement:

• Termite protection is always in demand
• Termite work for the taking