FieldRoutes: ServiceTitan Marketing Pro Integration


October 12, 2023



FieldRoutes, a ServiceTitan company and a leading cloud-based and mobile software-as-a-service (SaaS) provider for field service businesses, showcased its integration with ServiceTitan Marketing Pro at PestWorld 2023 in Honolulu, Hawaii last month. Marketing Pro pulls relevant data directly from the FieldRoutes Operations Suite and allows users to quickly create and schedule direct mail and email campaigns to engage and nurture customers for upsell, cross-sell, and renewal opportunities.

Marketing Pro is designed to empower businesses with professionally designed, industry-focused templates that can be used to convert unsold estimates, win back former and inactive customers, drive attention to seasonal trouble areas, encourage renewals, announce seasonal promotions, and more. It includes a simple user interface that requires no design or programming expertise.

The integration means all relevant data is imported directly from the FieldRoutes Operations Suite to Marketing Pro, without the need to create segmented customer lists manually. Marketing Pro also includes access to a powerful marketing dashboard where users can quickly view campaign performance in one place.

About FieldRoutes

In 2018, PestRoutes and Lobster Marketing joined together and in 2021, unified under one brand, FieldRoutes. Based in McKinney, Texas, FieldRoutes’ platform automates many aspects of field service operations for enterprise and small business customers with office management, advanced route optimization, payment processing, digital sales, marketing, and customer acquisition capabilities. Contractors across the country rely on FieldRoutes to provide them with data-driven insights to become more efficient and drive revenue to their business, so they can grow quickly, scale intelligently, and serve their customers relentlessly.

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