
Joseph Latino
Allergy Technologies
According to industry data, there are 1 million bed bug incidents per year that receive active remediation. However, that same data also reports that one in every five individuals has been impacted by bed bugs or knows someone who has. That means there are 64 million opportunities to apply bed bug prevention as a way to build your business.
When you are working in affordable housing, however, you need to gain access to the residential unit. This can be a challenge, as some residents may be unwilling to cooperate. Our team has formalized a strategy that emphasizes empathy and developing a rapport with residents. By establishing yourself as part of the fabric of an affordable housing community, as opposed to simply being the company on call for treatments, residents feel respected and that they are being treated with dignity.
When you earn the trust, respect and confidence of those affected by bed bugs, and solve their problem, you will positively impact your bottom line.
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