Rentokil North America and its family of pest control brands has selected digital marketing agency Go Local Interactive to manage and enhance key aspects of its marketing efforts.
Go Local’s proprietary Call Boost product optimizes new and existing media channels through customized tracking and monitoring on a pay-per-call basis. The primary goal of these efforts is to increase quality and quantity of inbound calls for Rentokil.
“We are thrilled to have the opportunity to work with one of the world’s largest and most well respected pest control companies,” says John Jordan, vice president and founding partner at Go Local Interactive. “Go Local was founded with the purpose of creating custom solutions to assist our clients in achieving their goals and objectives. Rentokil’s goals fall right in our wheelhouse, and we are confident this will be a long standing and successful partnership.”
“We look forward to working with Go Local to increase our lead generation and maximize the value of our marketing spend,” says Randolph Carter, vice president of marketing, Rentokil North America. “With our ongoing investments in growing our North American business as the local pest control experts, it’s critical to have a partner who understands what local presence really means.”
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