ServiceMaster launched a multi-year partnership with Minor League Baseball (MiLB), and will be embarking on a “ServiceMaster Ballpark Tour” to celebrate with fans at select MiLB ballparks across the country this season.
ServiceMaster sent “The ServiceMaster Experience” traveling display — a 53-foot, double-expandable trailer custom-built to resemble a home — to Fort Myers, Fla., from the company’s headquarters in Memphis, Tenn. The display made stops in MiLB cities such as Pearl, Miss.; Montgomery, Ala.; and Lakeland, Fla. The mobile experience is designed to offer fans an interactive experience outside the ballpark, along with branded giveaways, games and more, the company says.
“The ServiceMaster Experience” trailer began its journey on March 21. Photo: ServiceMaster
“ServiceMaster is built on a foundation of providing essential services – both to our customers and the communities where our employees live and work,” said Pete Tosches, ServiceMaster’s senior vice president of corporate communications. “Much like Minor League Baseball, ServiceMaster employees, franchisees and contractors are committed to their local communities. This partnership will help connect consumers to the trusted service professionals who protect and maintain 75,000 U.S. homes and businesses each day.”
The 2017 ServiceMaster Ballpark Tour will visit MiLB ballparks in Texas, California and Florida.
“ServiceMaster’s commitment to local community partners echoes Minor League Baseball’s commitment to delivering a first-class, family-friendly ballpark experience for our fans,” said David Wright, Minor League Baseball’s chief marketing and commercial officer. “Through this partnership, we will connect MiLB’s devoted and engaged fan base with ServiceMaster and its impressive list of brands and services.”
Leave A Comment