Google has changed! To rank No. 1 organically means your business will be halfway down on the page. Will anyone scroll that far? To combat this, Google My Business optimization is necessary. Let the experts at Lobster Marketing Group handle it for you so your business is always ahead of the curve and ahead of the competition. Lobster Marketing Group’s Local SEO with Buy Pest Control Online allows you to schedule and sell services directly from your Google My Business listing through the appointment link. Those service details are then automatically added to the PestRoutes solution’s scheduling and payment processing.